In December 2013, Anytime Fitness purchased a 38-acre site in Woodbury, Minnesota to build new company headquarters. Roark Capital Group acquired a large minority share in Anytime Fitness in March 2014. Erik Morris and Steve Romaniello, two directors from Roark, joined the board at Anytime Fitness after the acquisition. Mortensen and Runyon remained the company's primary holders and continued to run the business.
In 1993, the Grondahl brothers hired Chris Rondeau, Planet Fitness’ current CEO, to work the front desk. Rondeau and the Grondahls recognized that there was a greater opportunity to serve a much larger segment of the population if they changed the gym environment, both in attitude and format, by creating a non-intimidating, low-cost model. Planet Fitness then became known as the "Judgement Free Zone," aimed more at the average user than the bodybuilder type of fitness enthusiast. As early as March 2015, the "Judgement Free Zone" policy has been expanded to allow trans women to use the women's locker room. The policy states that "members and guests may use all gym facilities based on their sincere self-reported gender identity."
PF Alhambra is a tidy, affordable gym with neat lockers, huge parking lot, free pizza and tootsie roll. LoL. Staff (Mark and co.) are competent, friendly and professional. They should be given a raise! Because they are always dependable. PF is without flaws, the things I abhor is when the machines are out of service, artic blasting A/C on the far back end and the crowded peak hours (M-W; 6pm), however, not as terrible compared to PF Mid-town Olympic blvd branch.The gym goers are friendly, nice and respectful. Similarly, there are good looking fit women in this gym which kinda motivating. Overall, I highly recommend this gym. I can suggest they add more new machines or install a wall pull up bars like most gym do. I would like to make it happen.
The first franchise location opened in Cambridge, Minnesota later that year. They chose the site because of the lack of other fitness clubs in the immediate area and a population large enough to support a fitness club. Shortly after, two more locations were opened by former Southview Athletic Club employees in Duluth and Albert Lea, Minnesota. Runyon, Mortensen and Klinger sold 29 franchises before they opened their own corporate-owned location in Bemidji, Minnesota.
Starting May 15th and running through Sept. 1st, teens ages 15-18 can work out TOTALLY FREE. No catches, no commitments. Come in and use tons of cardio and strength equipment on your own, or sign up for our free fitness training classes. Plus, enter for the chance to win a $5,000 scholarship and other prizes! Visit any Planet Fitness on or after May 15th to sign up for your free summer membership. Under 18 must have a parent or guardian present at sign up. More information available here.
In 2010, the International Health, Racquet, and Sportsclub Association named Anytime Fitness the fastest growing fitness club. Franchise Chatter titled Anytime Fitness as the franchise with the best business model in 2011. The Star Tribune called Anytime Fitness one of Minnesota's top workplaces in 2011, 2012, and 2013. The company ranked first in Minnesota Business Magazine's best company to work for in 2012 and 2013. Forbes ranked the company 14th as America's most promising companies. In 2014, Entrepreneur Magazine ranked Anytime Fitness number one on their franchise 500 list. In 2015 and 2016, Anytime Fitness was ranked first on the publication's top global franchises list.
Runyon, Mortensen, and Klinger founded Anytime Fitness in 2002. Eric Keller, a former employee of Southview Athletic Club was interested in their business concept and agreed to become the first franchise owner of Anytime Fitness. They provided Keller with support in choosing a site location, marketing strategies, equipment selection, and membership sales.