In February 2005, Anytime Fitness opened its 77th club, the first location outside of the United States, in Halifax, Nova Scotia, Canada. By 2008, the company was approaching 700 franchisees in 45 U.S. states and Canada. At that time, the company also operated 12 corporately owned locations.[8] In January 2009, the company opened its 1000th club in Wake Village, Texas.[10]
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In 1993, the Grondahl brothers hired Chris Rondeau, Planet Fitness’ current CEO, to work the front desk. Rondeau and the Grondahls recognized that there was a greater opportunity to serve a much larger segment of the population if they changed the gym environment, both in attitude and format, by creating a non-intimidating, low-cost model.[5] Planet Fitness then became known as the "Judgement Free Zone," aimed more at the average user than the bodybuilder type of fitness enthusiast.[6] As early as March 2015, the "Judgement Free Zone" policy has been expanded to allow trans women to use the women's locker room. The policy states that "members and guests may use all gym facilities based on their sincere self-reported gender identity."[7]

Join the Planet Fitness gym starting at $10 a month! Planet Fitness offers two different membership options. Classic Membership Includes: Unlimited Access to Home Club Free Fitness Training Free Wifi Planet Fitness Black Card Includes: Use of any Planet Fitness Worldwide Bring a Guest Anytime Use of Massage Chairs, Tanning, and More All members can visit a Planet Fitness on the first Monday of every month and get free pizza. Or, show up on the second Tuesday of every month for free bagels! You can can sign up for a membership at your local Planet Fitness gym. Find a club near you.
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