Runyon, Mortensen, and Klinger founded Anytime Fitness in 2002.[9] Eric Keller, a former employee of Southview Athletic Club was interested in their business concept and agreed to become the first franchise owner of Anytime Fitness. They provided Keller with support in choosing a site location, marketing strategies, equipment selection, and membership sales.[7]
Anytime Fitness is a 24-hour health and fitness club headquartered in Woodbury, Minnesota. The company operates over 4,000 franchised locations in 50 countries. The gym facilities are open 24 hours a day, 365 days out of the year.[2][3] Chuck Runyon, Dave Mortensen, and Jeff Klinger founded Anytime Fitness in 2002. Runyon is the CEO of the company.[2][4] According to Forbes, Anytime Fitness was the fastest growing health club franchise in 2014.[5] In 2015, Entrepreneur Magazine ranked Anytime Fitness first on its global franchise list.[6]
If you want to work out and don't know where to start from the Planet Fitness Store recommends that you get to our online store accessible through phone. You can also use laptop or desktop and register with the Planet Fitness online store and be part of the mailing list which will allow you to get the planet fitness best promo codes which you can use to get discounts so that you can shop to workout.
The first franchise location opened in Cambridge, Minnesota later that year.[8] They chose the site because of the lack of other fitness clubs in the immediate area and a population large enough to support a fitness club. Shortly after, two more locations were opened by former Southview Athletic Club employees in Duluth and Albert Lea, Minnesota. Runyon, Mortensen and Klinger sold 29 franchises before they opened their own corporate-owned location in Bemidji, Minnesota.[7]
In October 2013, the company hired celebrity tattoo artist and Anytime Fitness member, Jimmy Hayden, to tattoo its purple running man logo on nearly 200 franchisees, corporate employees, club managers, and personal trainers at an annual conference.[18][19] Members and employees have a history of getting the logo tattoo, with an estimated 4,000 individuals inking their bodies, including CEO Chuck Runyon. Anytime Fitness provides a tattoo artist at its monthly training events and covers all expenses.[20][21] The company will also reimburse anyone who submits a photo of their tattoo of the logo and describe why they wanted the tattoo.[19]

I really like working out there. The trainers are very helpful. The best thing is that it doesn't ha...ve the locker room smell that turns me off from working out. I like being able to go when I have the time and not when the gym has the time. I'm shy about working out in front of people and at Anytime I can go when there is very few people there. See More
The day I walked into Planet Fitness I weighed 315 pounds. I was diagnosed with type 2 diabetes and I wanted to do something about it. Joining Planet Fitness may have saved my life. Since the first day I walked into Planet Fitness and started doing a workout program, I’ve lost 50lbs and have dropped several clothes sizes! I feel great. Everyone who sees me now tells me how good I look. All I can say to Planet Fitness is thank you for a great place to work out!
In 1993, the Grondahl brothers hired Chris Rondeau, Planet Fitness’ current CEO, to work the front desk. Rondeau and the Grondahls recognized that there was a greater opportunity to serve a much larger segment of the population if they changed the gym environment, both in attitude and format, by creating a non-intimidating, low-cost model.[5] Planet Fitness then became known as the "Judgement Free Zone," aimed more at the average user than the bodybuilder type of fitness enthusiast.[6] As early as March 2015, the "Judgement Free Zone" policy has been expanded to allow trans women to use the women's locker room. The policy states that "members and guests may use all gym facilities based on their sincere self-reported gender identity."[7]

In October 2013, the company hired celebrity tattoo artist and Anytime Fitness member, Jimmy Hayden, to tattoo its purple running man logo on nearly 200 franchisees, corporate employees, club managers, and personal trainers at an annual conference.[18][19] Members and employees have a history of getting the logo tattoo, with an estimated 4,000 individuals inking their bodies, including CEO Chuck Runyon. Anytime Fitness provides a tattoo artist at its monthly training events and covers all expenses.[20][21] The company will also reimburse anyone who submits a photo of their tattoo of the logo and describe why they wanted the tattoo.[19]


In December 2013, Anytime Fitness purchased a 38-acre site in Woodbury, Minnesota to build new company headquarters.[22] Roark Capital Group acquired a large minority share in Anytime Fitness in March 2014.[9] Erik Morris and Steve Romaniello, two directors from Roark, joined the board at Anytime Fitness after the acquisition.[23] Mortensen and Runyon remained the company's primary holders and continued to run the business. 
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